The Carton

“The Carton” is an NFT collection signifying Lyrical Lemonade's past, present, and future. This special collection is only available to token holders and provided special access to gated merchandise through their event website.

My Role

RESPONSIBILITIES

User Experience Design
Visual Design

COLLABORATORS

Raakhee Miller / CEO
Aimee Regur / UX Design
Alec Pomnichowski / Product
Baskar Natarajan / Engineering
Vivek Tamilarasan / Engineering

Lyrical Lemonade hired Mojito to help create The Carton collection and build a web3 experience for their token holders. We were tasked with designing the landing page, minting, and claim experience, as well as integrating with Lyrical's gated Shopify store. 

Because Lyrical Lemonade has a strong and playful brand identity, we were able to focus our energy on the claim and gating functionalities of the website.